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Let’s build life-​changing and inclusive ​products in Web3!

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Maria Fernanda Perez

Product Designer

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Maria Fernanda Perez

Product Designer

About me


I'm a dreamer and creator from Mexico City. Since childhood, I've loved ​designing and building magical worlds. My journey led me through ​various hobbies, but my true adventure began with Economics and Web3.


My career started as a Research Assistant, analyzing scholarships for ​low-income students. As a Business Analyst in the energy sector, I ​designed a real-time reporting system.


In 2022, I discovered Ethereum, reigniting my passion with its projects ​and community. In 2024, I joined hackathons, working on ETH Couture, ​Nativo, and Her Voyage, deepening my love for blockchain.


As a neurodivergent person, I know the challenges of a world not built ​for you. This drives my commitment to creating inclusive products. Now, ​I'm on a mission to inspire and empower women in Web3, showcasing Latin ​American creators and breaking barriers.


Let's create a world where everyone can shine and dream big!


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These projects are inspired by my passion for empowering ​communities. ETH Couture was born from a desire to protect ​designers and solve fashion industry issues like overproduction ​and intellectual property theft using blockchain. Her Voyage ​emerged from the need to support solo female travelers, ​providing safety and community resources for confident ​exploration. Nativo was inspired by the goal of helping Peruvian ​artists earn fair income, elevating their artistry and ensuring ​authenticity.


Explore my work and join me in creating a more inclusive and ​supportive world!

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Her Voyage

Nativo

ETH Couture

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Project Overview


ETH Couture is a decentralized marketplace tackling fashion ​industry issues: overproduction, poor fit, lack of trust, and ​intellectual property theft. We empower designers with tools for ​customer engagement, design protection, and product traceability ​using blockchain


Role: Product Design & Business Analyst

Technologies Used: Figma

Hackathon: HackFS 2024

Duration: May 17th - Jun 7th

Team: Amanda Maritan (UI/UX)


Pitch deck

Her Voyage

Project Overview


Her Voyage is an empowering app designed for solo female travelers, ​providing reliable safety resources, community support, and verified ​accommodations. Protecting user privacy, it enables women to explore the ​world confidently and securely, transforming their travel experience.


Role: UI/UX & Business Analyst

Technologies Used: Figma

Hackathon: StarkHack 2024

Duration: Jun 13th - 26th

Team: Solo Hacker


Pitch deck

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Nativo

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Project Overview


Peruvian artists struggle to register art pieces, which ensures ​fair income. Gallery commissions are about 50%, reducing artist ​earnings and increasing market value. Our marketplace offers low ​commissions, authenticity certificates, and indefinite exposure ​for artists.


Role: Product Design & Business Analysis

Technologies Used: Figma, Polygon, AWS, Python

Hackathon: Latina Blockchain Hackathon 2024

Duration: May 13th - 18th

Team: Jeaneth Rocío Cumpa (Marketing), Miguel Cumpa (Developer), ​Rosa Alejandra Romero (UI/UX)


Pitch deck